Are you watching your competitors' service vans drive all over town while your phone stays silent? That's not bad luck. It means their Google Business Profile is outperforming yours, and they're stealing customers who are searching for your services right now. If you’re a roofer, plumber, or HVAC contractor, your business lives and dies by local search. When a homeowner in Tampa desperately searches "emergency AC repair," you have to be the first name they see. This guide is our no-fluff playbook on how to optimize Google Business Profile to make sure you win those high-intent customers. Step 1: Nail Your GBP Foundation (The Non-Negotiables) A neglected Google Business Profile…